the process

The Aligned by Design process is a transformative journey that goes beyond traditional web design. It is a sacred, structured, and supportive approach for visionaries, artists, practitioners and entrepreneurs. This process cultivates inner clarity, intentional branding, and compelling content to craft websites that transcend digital spaces, becoming living expressions of your essence and dreams. It empowers you to evolve into the person your big ideas ask you to be, fostering deep psycho-emotional growth and ensuring that your online presence aligns with your true self and aspirations.

what you’ll receive

  • Inner Clarity

    Cultivate a profound understanding of your vision through a daily dose of inquiry, fostering deep clarity and confidence in your offering.

  • Artful Branding

    Dive into the artistry of branding, in an engaging process to discover your unique tone, cohesive palette, and bring your signature aesthetic to life.

  • Compelling Content

    Craft compelling narratives that seamlessly align with your brand, ensuring a cohesive and captivating story on every website page.

  • Holistic Guidance

    Benefit from a holistic approach, where Phoebe Fae's background in expressive arts therapy supports your creative process on functional, spiritual, and psychological levels.

  • Full Website Design

    Receive a professionally crafted, one-of-a-kind website, intentionally tailored to embody your unique vision and brand identity - delivered within four to six weeks.

  • Strategy & Support

    Engage in weekly calls to review progress, strategize for the journey ahead, and ensure we are aligned every step of the way.

inside the journey

phase 1

Cultivating Clarity and Confidence

Embark on a soulful exploration of your vision, cultivating clarity and confidence. Engage in a psycho-spiritual inquiry process that guides you through tending both inspiration and resistance with curiosity and care. By the end of this phase you will have developed a clear ethos, mission, and structure to fuel the rest of your journey.

phase 2

Artful Branding

During this phase, we go beyond the surface and delve into the intricacies of your brand, carefully refining its tone to resonate authentically with your audience. Together, we craft a cohesive color palette that not only represents your unique aesthetic but also communicates the essence of your mission. It's a journey into the visual realm, where the artistry of branding becomes a powerful tool for expressing the depth and authenticity of your work.

phase 3

Crafting Compelling Content

Delve into the art of storytelling through refined copywriting. Using the content gathered in Phase 1 and 2, we shape a cohesive narrative, ensuring your words authentically resonate with your audience. It's a transformative process where your story becomes a compelling expression of your mission.

phase 4

Website Creation

A dedicated 1-3 week phase where I bring everything together. View real-time updates of your website in process. We will utilize WhatsApp or Signal, for any last-minute adjustments. On the final day we will conclude with a final 1:1 session transferring website ownership, providing a Squarespace tutorial, and celebrating your success.

Because your website is more than just a website

By choosing Aligned by Design, you'll receive more than just a website; it’s a transformative process into creating a living, intentional platform that reflects your essence and attracts your highest intentions. 

Interested in this journey? I offer a Complimentary Discovery Call and Free Quote for your project. Fill out a intake form to connect.

Support Every Step
of the Way:

The Aligned by Design process holds the structure needed for clarity, confidence, and creativity to flow. I am here as your ally, supporting you every step of the way as you breathe life into your vision.

Interested in a taste of the journey?

To determine if Aligned by Design is right for you and your project—I offer a free Creative Discovery Package - along with a Complimentary Discovery Call.

✺ Frequently asked questions ✺

  • A: The 21-day inquiry process is designed to delve deep into your vision, cultivating clarity, and aligning with your business identity. It forms the foundation for authentic branding and compelling content creation.

  • A: Our transformative process spans four-five weeks, combining daily inquiry, weekly video calls, and continuous support through Zelo. By the end of the journey, you'll have a completed, unique website ready to launch.

  • A: Weekly video calls are an opportunity to review progress, strategize for the upcoming week, and ensure every detail aligns with your vision. It's a collaborative and supportive space for real-time discussions and adjustments.

  • A: To initiate the transformative journey, a 50% non-refundable deposit is due before Day 1 of the process. The remaining balance is then due at the end of Week 4. Limited payment plans are available upon request.

  • A: Aligned by Design is not just a web design service; it's a transformative journey. We integrate creative counselling, authentic branding, and guided content creation to ensure your website reflects not just your business but your true essence.

  • A: Zelo is a voice messaging app that allows for continuous support, ensuring uninterrupted creative flow. It provides a space for us to connect, share insights, and stay aligned throughout the entire journey.

  • A: Absolutely. During Week 1, we finalize the selection and purchase of your unique domain name (ranging from $0 to $70CAD annually). Additionally, you have the flexibility to choose between an annual commitment ($264-$400CAD) or a monthly option ($30-$40CAD) for Squarespace, tailored to your preferences.

  • A: Week 4 is exclusively reserved for assembling your website. You'll receive a password to view real-time updates, ensuring every element aligns with your vision. Zelo becomes our go-to for any last-minute tweaks.

  • A: In the event of unforeseen circumstances requiring a reschedule of Week 4, kindly inform me within 10 days. Understandably, unexpected things can happen, and your consideration is appreciated. Please note a 10% fee for rescheduling without 10 days notice to maintain fairness and accommodate other clients. Week 4 is exclusively dedicated to crafting your website, and rescheduling may impact my availability for subsequent clients. For flexibility, consider scheduling our website creation week five weeks before planning to start Day 1 of the process.